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Signage · Washington

New business leads for sign companies

A new business orders its sign once the build-out permit is approved. The Morning Sheet finds it in permit and license filings, and sends you the address and how close it is to opening.

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Sample lead · SeattleExample
Business name hiddenUnlocks in app
Full-Service Restaurant · Seattle · King
Two signals confirmedLiquor license filedKitchen build-out permit
Business’s verified direct lineDetected October 2026
  • 3Counties live · King, Pierce, and Snohomish
  • DailyRead from the public record
  • 7 daysExclusive in your territory
  • FreeFirst month, no card
Public-record filings

Why timing wins

When a new business orders its sign

Owners start on the sign once the build-out permit is approved and the landlord’s sign rules are settled. Most cities review sign permits separately from the build-out, and fabrication takes weeks.

Call after the build-out permit is issued. By the time the business license shows up, there is little time left to permit, build, and install a new sign.

What you get

What a lead gives sign companies

  • New restaurants and shops, scored for sign shops: a live build-out at the address raises the lead, and an opening only weeks away lowers it.
  • A flag when a sign permit is already filed at the address, since another sign company probably has the job.
  • The address and the expected opening when the filings give one.
  • The business’s line where we have verified it.
  • On First Look, exclusive in your territory for 7 days, then the lead moves to Second Look.

By city

Where the leads are

We sell leads in King, Pierce, and Snohomish Counties today.

How it works

How MorningSheet gets you there first

  1. We read the public record

    Permits, licenses, liquor and health filings: the trail every business leaves before it opens.

  2. We verify and score it by hand

    We confirm it across two filings, verify the business’s direct line, and score it 0–100 on how soon it opens.

  3. You call before anyone else

    It lands in your inbox with the reason to call and the business’s direct line. You book the meeting first.

Common questions

Signage leads, answered

When does a new business order its sign?

After the building permit is issued, once the space and the landlord’s sign rules are settled. For a restaurant that is months before opening.

Is a sign permit a good lead?

It is a late one. A filed sign permit usually means the sign is already designed and ordered, so we flag it on the lead as a sign that another shop has the job.

Where do you have leads today?

King, Pierce, and Snohomish Counties in Washington. We read the public record there every day and add new areas where reps ask for them.

How do I try it?

Your first month is free, and there is no card to enter. You can also unlock this week’s King County sample on this page before you sign up.

More seller types

Sell something else to new businesses?

Hang the sign on the next new storefront.

New restaurants and shops in King, Pierce, and Snohomish Counties, with the address and the expected opening. Drop your email below and a real sample week from our King County feed unlocks right here. No password, no card.

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