Pricing: start free, keep it if the leads pay off

Your first month is free. Email only, no card, no demo to sit through. One published price, the same for everyone, month-to-month. Salons, fitness and child care cost 35% less.

Second Look

$79/mo

First month free, no card

The book. Every opening First Look saw, a week after First Look, with the business's verified direct line on the card. Shared, not exclusive. Work the whole county as your list.

Pick this if you sell what a new business buys at or after opening: bookkeeping, loyalty, online ordering, supplies, cleaning, signage.

  • Every opening First Look saw, a week after First Look
  • The business's verified direct line on the card
  • One county, one vertical. Shared, no exclusivity
  • Buying-window score on every lead
  • Upgrade to First Look whenever that seat is open
Start my free monthFirst month free, no card

Pricing questions

Is each territory really exclusive?

Yes. One rep per seat. A territory is a whole county, and exclusivity is per vertical: one payments seat, one insurance seat, one payroll seat per territory. So the payments rep and the insurance rep on the same block never compete, and within your vertical, every fresh lead is exclusive to you for its 7-day window. Only after your window closes does a lead reach the shared Second Look feed. Because the source filings are public, you can audit that we're playing straight.

What's the difference between First Look and Second Look?

They are two products for two ways of selling. First Look is the window. Every new opening in your county within hours of the filing, with the business's verified direct line on the card. For 7 days, no other rep in your territory who sells what you sell gets it. You make the first call. Pick it if the first call wins the deal: POS and payments, commercial insurance, banking. Second Look is the book. Every opening First Look saw, a week after First Look, with the business's verified direct line on the card. Shared, not exclusive. Work the whole county as your list. Pick it if you sell what a new business buys at or after opening: bookkeeping, loyalty, online ordering, supplies, cleaning, signage. A week later is still early for those. Upgrade to First Look whenever that seat is open.

How many leads will I actually get?

Volume depends on how many businesses actually file, so we quote a monthly floor for your territory before you buy instead of promising an average. In King County food that floor is 20 new opening-soon leads a month; over the last quarter our pipeline averaged more than twice that, and the most recent 30 days cleared it with room to spare. Your first month is free, no card, so you see the volume before you pay.

What happens to my territory if I cancel?

Cancel anytime. There's no contract. Your seat stays yours through the period you've paid for, then it opens back up for the next rep in your territory. We never resell your seat while you hold it, and if you come back before someone claims it, it's still yours.

Does my price change as coverage grows?

No. Your first month is free, no card. After that, the price you claim your seat at is locked for twelve months, even as we expand coverage or raise prices for new reps. If anything changes at renewal, we'll tell you before it does.